Accredited web writing course (QLS Level 4)

Accredited web writing course (QLS Level 4)

Professional web writing training since 2003

Accreditation logos for online college
  • Unlimited tutor support focused on writing for online audiences
  • Practical training in writing clear, user-focused website content
  • Skills you can apply to websites, landing pages, and digital content

🌸 Spring 50% Sale 
Discount code: SPRING50
Ends: 13/04/26 – 11pm (Mon)

Send me course details and pricing

By clicking 'Send details', you consent to us emailing you with offers. You can withdraw consent by emailing us.

Web writing course video

TOTUMQualify for a student discount card when you enrol. Find out more

Quick facts: Web writing course summary

  • Price: £549.50 £274.75 | Use code SPRING50. Payment options

  • Duration: Self-paced as long as you need. Average pace of study

  • Requirements: Good written English skills

  • Tutor marked assignments: 16 practical tutor marked assignments. See course subjects

  • Government registered?: Yes. UKRLP Number – 10008168

  • Accreditation: CPD | EADL

  • Quality endorsed by: The Quality Licence Scheme

  • Awards: The Quality Licence Scheme Certificate of Achievement & Accredited CMP Diploma. See samples

  • Money back guarantee: Full 14 day money back guarantee

Our courses are used and trusted by:

Why our web writing course students rate us ‘Excellent’

Read more reviews on TrustPilot

Scroll to read all reviews ↓

My tutor was helpful, encouraging and motivating. I learned how to tailor my writing to different requirements, exactly what web writing entails and was given advice about how to find work. I thoroughly enjoyed it.

Jamie Montigue

The course met all of my expectations and I would highly recommend it to anybody who wants to learn from scratch or improve their skills in this area.

My tutor’s detailed feedback was invaluable to me. The course covered many different aspects of webwriting. The material is well written and the assignments are challenging but relevant.

Default Avatar125
Anne Robertson

I really enjoyed the course and would definitely recommend it. I really appreciated the detailed feedback from my tutor, which I thought was spot on.

The course reinforced some aspects of editing that I already knew and introduced other aspects to me in an accessible way.

Default Avatar125
Yvonne Hayton

I completed CMP courses in web writing and proofreading and thoroughly enjoyed them. CMP are highly professional and provide an excellent service at a fair price.

I still refer to the lessons regularly to refresh my memory and hone my skills. They are an invaluable point of reference when starting a new project.

Default Avatar125
Christine Robinson: Web writing course

Our NHS department is creating a website with blogs from staff about our work. The course helped me to think about my writing style and work on improving it.

Excellent feedback from the tutor. The opportunity to produce pieces of writing and receive detailed feedback has made the course worthwhile.

I enrolled to improve my writing skills and apply them to my day job. I was happy with the course, it was what I expected and better than other online courses I have tried. I would recommend the course to anyone looking to improve their skills to use in the workplace.

A good variety of content which provides the foundations for a solid understanding of the course overall. I feel that my writing / editing skills have been enhanced. I have a better understanding of website interaction and accessibility issues.

Default Avatar125
Alex Champion

The course met all my expectations. Tutorial support was always helpful and prompt. The content covered a wide range of topics. Assignments were interesting and allowed for a degree of freedom in choosing what to write about.

Nick Soldinger

As an experienced print journalist, I was keen to enhance my understanding of writing for the web. This course teaches first-rate writing skills first, and then demonstrates how you can then use those to help edit a first-rate website.

I have learned a lot about the different aspects required to write and edit  websites. The course has given me a lot of confidence in my ability.

Default Avatar125
Giles Broadbent

CMP trained a number of journalists at the Kent and Sussex Courier in webwriting skills over a three year period. The training was practical and relevant ... really high quality courses that benefited everyone who attended, and our operation overall.

Terry Mitchinson

I am editor of the Welwyn and Hatfield Times, and CMP provided webwriting training to several of my journalists. The training was thorough and up-to-date and the attendees really enjoyed it. They left with all the skills they needed to works as web-writers.

Default Avatar125
Julia Cameron

I couldn’t have chosen a better course. My tutor was very helpful and supportive, and the content was excellent. I covered all the things you need to think about when writing web content. The course couldn’t have been improved, it was perfect for me.

Default Avatar125
Jenifer Eden

The tutorial support was very good, I received great feedback for any questions I had. The course content was very good as well. I learned how to analyse websites with a more professional eye. I have already recommended it to multiple friends.

Default Avatar125
Alistair McLauchlan

My course was specialised with better blogging and webwriting combined. After discussion with my tutor, the course was tailor-made and exactly what I needed. The course was perfect for me. I have recommended CMP to friends.

Suzanne Hill

I can’t find fault with any of the course. The content covers everything. It’s flexible – you have no time restrictions. When I submitted lessons for marking, they were always sent back to me within 48 hours with brilliant advice from my tutor.

Default Avatar125
Katie Fremantle

I had worked with a magazine before and realised I wanted to know more about the digital side of things. The course more than met my expectations. The tutorial support was good and the content was good, too, with plenty of detail.

Webediting course student Martin Wickens
Martin Wickens

The course provides thorough practical information on all the main topics and is enhanced by pertinent tutorial tips and advice that only an expert on the reality of it could give. I can’t see how there can be a better online course in the UK.

Webediting course student Alex Hopkins
Alex Hopkins

This course provides a thorough introduction to webwriting. It effectively demystifies an area which I had always been wary of and did not know how to approach. I can't recommend this course highly enough. The tutorial support was superb.

Webwriting course student Theresa Paul
Therasa Paul

The course was an inspirational mix of practical tips and guidance on writing. The tutorial support provided was excellent. Work was returned promptly and with detailed, specific, and always positive comments.

Web writing tips

Web writing course overview

Our web writing course equips you with the skills you need to produce copy suitable for a wide range of websites and online publications.

We live in a world where people want to read things as quickly, especially on the internet, and that’s why it’s so
important that web copy gets straight to the point, is user friendly, and easy to read.

This course is great if you want to develop and expand your existing writing skills,
or if you want to learn to write concise, reader focused web content from scratch.

Many leading corporations including AutoTrader, the NHS, NCPCC and Transport for London
use this practical online web writing course to train their writers.
And numerous individuals testify that it is practical, effective and great value for money.

Successful web writing course graduate,  Christine Robinson, who works for the NHS told us:
“I enjoyed the writing exercises and found them very helpful in getting the most from the course.
For me personally the opportunity to produce pieces of writing and
receive detailed feedback has made the course worthwhile”. Read her review

This accredited web writing course is designed for:

  • Beginners.
  • Writers who need to develop their web writing skills.
  • Website and blog owners.
  • Content writers.
  • Staff training and development.
  • Journalists and writers who need to retrain.
  • Freelancers and small business owners.

See what this web writing course teaches

There is a strong demand for good web writers these days. Most organisations need people
who can write effective content for websites, blogs and social media.

This course covers all of these areas, and will also teach you how to:

  • Write clearly and concisely.
  • Say more with fewer words.
  • Research, check facts and proofread your work.
  • Improve your spelling, punctuation and grammar.
  • Tailor your copy to targeted audiences.
  • Format your copy for online publication.
  • Use artificial intelligence tools to help you.

Whether you want to focus exclusively on writing for the internet or are looking to expand your existing writing skills,
our comprehensive web writingcourse will teach you all you need to know. See a full list of course subjects

You will study in our Online Learning Area, which is accessible from a computer or any smart device.
This means the course is flexible, and gives you the chance to tackle practical, real-world
web writing tasks at home, at work or on the go.

You will also benefit from unlimited tutor support every step of the way, including personalised feedback on every assignment.

Another successful web writing course learner, Theresa Paul, told us:
“The tutorial support provided was excellent. Work was returned promptly and with detailed,
specific, and always positive comments.” Read her review

Many of our graduates testify that our web writing course helped them to find jobs,
set up as freelancers, or boost their skills at work.

If you want to develop and improve your web writing skills, this course has a proven track record and enables you to fit your studies around your lifestyle.

Send me course details and pricing

By clicking 'Send details', you consent to us emailing you with offers. You can withdraw consent by emailing us.

Unlimited tutor support from an industry expert

You will benefit from unlimited tutor support at every stage of your online course. You can contact your tutor for help whenever you need to.

As a web writing course learner, you will work 1-2-1 with Justine Holman.

Web writing course tutor justine holman

Justine Holman

Web writing course accreditation and quality

We comply with the very highest external standards. We are:

Each organisation has its own standards, code of practice and complaints procedure, so you can enrol with complete confidence.

Accreditation logos for online college
Woman with laptop and coffee, learning copywriting on a sofa.

Staff training and group bookings

Organisations including BT, John Lewis, Vodafone and many local councils and charities have chosen our courses to train individual staff members and whole teams.

The course is designed to be completely flexible, which gives staff members the freedom to fit their studies around their other duties, and apply their new practical copywriting skills directly to their roles.

Interested in booking this web writing course for yourself, an individual staff member or multiple members of your team?

Please call us on 01243 930353 or use the ‘enquire now’ button below to submit a written enquiry. We look forward to hearing from you!

Web writing course subjects

This course covers every aspect of web writing. Each lesson includes a practical assignment which is based on the real world of web writing. All assignments are personally marked and graded by your tutor, so you’ll be receiving expert feedback at each stage of the course.

We have recently added a brand new topic to lesson 2, which focuses on the advantages and disadvantages of Artificial Intelligence, how it is affecting the market, and how web writers can integrate it into their roles.

  • Explain what a web writer writes.
  • Define why web writing is different from other forms of writing.
  • Find online glossaries and translate terms in to layperson’s English.
  • Use artifial intelligence tools to help you research, plan and structure your web content.
  • Explain the need for a clear brief.
  • Explain what style is and why you need a style guide.
  • Apply style to web content.
  • List techniques and resources that will assist with accurate spelling, punctuation and grammar.
  • Maintain accurate spelling, punctuation and grammar.
  • Define what jargon is.
  • Identify inappropriate uses of jargon.
  • Write words, sentences and phrases to eliminate jargon.
  • Explain why summarising is an essential skill for a web writer.
  • List techniques involved in summarising.
  • Apply these skills to a range of exercises.
  • Identify and replace cliches and offensive or inappropriate material.
  • Write to suit multicultural audiences.
  • Analyse words and phrases to make sure they convey the correct meaning.
  • Apply this technique to a range of exercises.
  • Explain the types of factual errors that frequently occur on web pages.
  • List techniques and processes for correcting them.
  • Explain how the laws of copyright, trademark and libel affect the web writer.
  • Apply them to a range of situations.
  • Contempt of court.
  • Data protection law.
  • Sexual offences and youth anonymity laws.
  • Define the techniques used to present copy clearly on a web page.
  • Apply these techniques to real-world situations.
  • Explain the factors determining the content of a web page.
  • Illustrate how to apply these factors to building a web page.
  • Define the website tools and applications available to a web writer.
  • explain how links, downloads, contact details and other building blocks can be used to help visitors read a web page.
  • Explain what the Equality Act 2010 (EA) says about web access for disabled people.
  • Define disabled user groups and the equipment that is available to them.
  • List the tools and techniques a web writer can use to make a website EA compliant.
  • Explain what an SEO article is.
  • Define what an SEO article is intended to achieve.
  • List the stages involved in writing an SEO article.
  • Demonstrate how to identify key search words.
  • Explain how to use keywords in an article.
  • Apply these objectives to a range of practical exercises.
Web writing course diploma

Web writing course certifications

Our web writing course has been independently endorsed under The Quality Licence Scheme which is a product of the Skills and Education Group, who endorse high-quality, non-regulated courses and training programmes.

So at the end of this course successful learners will receive a Certificate of Achievement endorsed under The Quality Licence Scheme and a Learner Unit Summary (which lists the Units the learner has completed as part of the course).

In addition, you will receive the accredited CMP diploma in English writing skills, which is recognised in the UK and beyond and proves that you are a certified web writer.

These awards will equip you to apply for web writing and content writing jobs, use your new skills in the workplace or find freelance work.

Why choose us?

  • Accredited and UK government listed

  • Independently endorsed certifications

  • Flexible study – no deadlines
  • Unlimited tutor support

  • Personal assignment feedback

  • Practical and engaging assignments
  • Help finding work

  • Delivering proven results since 2003
Web writing course student working on a laptop

Web writing course FAQs

QuestionsAnswers
Is this web writing course accredited? Yes. The web writing writing skills course is externally accredited by 2 recognised organisations. It is also quality endorsed under the Quality Licence Scheme.
How long will the course take? This web writing course is flexible which means you can fit it around your lifestyle. On average, our learners who commit 4 hours per week to this English writing skills course, will usually complete it within 4 months.
Can I take time out? Yes, many of our web writing course learners take breaks from their studies, and continue from where they left off.
What certifications will I receive? You'll receive the Accredited CMP Diploma in Web writing You'll also receive a Certificate of Achievement endorsed under the Quality Licence Scheme and a Learner Unit Summary (which lists the Units the learner has completed as part of the course).
Can I study this course if I don't live in the UK? Yes, this web writing course isn't just restricted to people in the UK. We have learners from all over Europe, and in America, Australia, Canada, India, South Africa, New Zealand and many others. This course is internationally accredited, which means you can enrol with confidence no matter which country you live in.
Do you send the certifications overseas? Yes. There are no additional charges for this.
Can I apply for a job with the certifications? Yes, many of our web writing course learners use the course and the certifications on their CV to apply for jobs.
Will this course show me how to get started as a freelancer? Yes. We offer full support after the course, and give each learner expert advice on starting as a freelance writer. This includes advice on which rates to charge, which agencies to join and how to market yourself in the correct way in order to attract clients. We have lots of free resources in the Online Learning Area which are geared to helping you establish yourself as a freelance.
Can this course be used for staff training? Yes. Many organisations, including Arsenal FC, BT, the BBC, Disney, Vodafone and Waitrose, use our courses to train their staff.
Because the course is flexible, you can fit it around your work commitments and apply new skills to your job as you learn them. You will also have lifetime access to the materials, so you can refer back to them later if you need to.
How many tutor marked assignments are there? There are 16 lessons on this web writing course, and all of them come with tutor marked assignments. Our tutors are often praised for the level of detail they go into when marking our learners assignments.
Can I resubmit assignments if I fail? Yes. If you fail an assignment, your tutor will point out where you went wrong, and will give you constructive feedback which should help you achieve a pass grade when you resubmit.
How much tutor time do I get? This is one of the only online web writing courses that offers unlimited tutor support. This means you can contact your tutor with questions at any point during the course, and they will usually reply the same working day. This support also includes expert careers advice, help looking for work, help with CVs and covering letters, and much more!
Can my employer pay for this course for me? Yes, on the second page of the web writing course enrolment form, please select 'invoice to employer'. When your form reaches us, our finance team will send the invoice - usually the same working day.
Will I have to start straight away? No. Because the web writing writing skills course is flexible, you can purchase it and begin studying whenever you are ready. Lots of our learners take advantage of offers and discounts, but begin studying the course weeks or even months later.
Can I pay for this course monthly? Yes. The payment plan for this web writing course is 4 monthly instalments of £137.37. Unfortunately monthly instalments cannot be used with a discount or promotional offer.
When can I enrol? You can enrol on our web writing course 365 days a year. Upon enrolment, you'll receive your login details and enrolment pack, which means you can get started immediately... if you want to.