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Webwriting level 4 diploma

An effective webwriting course for individuals and businesses

Course summary

Organisations who use our courses:

Course overview

Our webwriting course equips you with the skills you need to produce copy suitable for a wide range of websites and online publications.

As well as helping many individuals become successful webwriters, this course is also used to train staff from some of the UK’s leading organisations, including NSPCC, AutoTrader and Transport for London.

Whether you want to focus exclusively on writing for the internet or are looking to expand your existing skills, our comprehensive webwriting course will teach you all you need to know.

What will I get button

What will I learn?

Our comprehensive webwriting course will teach you to:

  • Write clearly and concisely.
  • Research, check facts and proofread your work.
  • Tailor your copy to targeted audiences.
  • Format your copy for online publication.

We help you develop all these areas and more, so you can confidently sell your skills as a freelancer, staff writer or other media professional.

You will benefit from unlimited tutor support from Ian Campbell, an experienced webwriter. He will help you every step of the way.

He will also give you personal feedback on every assignment, answer your questions and provide expert careers guidance, so you get the very best out of the course.

When you graduate, you will receive the ABC Awards level 4 diploma in webwriting. It proves you are a qualified webwriter. ABC Awards is regulated by Ofqual.


Our webwriting course has been independently endorsed under the ABC Awards’ Quality Licence Scheme. So, when you finish, you will receive the ABC Awards level 4 diploma in webwriting, and a learner unit summary. This lists the subjects you have studied.

The ABC diploma guarantees that you have been assessed at level 4 standards, and are competent to practise. ABC Awards is a leading national awarding body, and is regulated by Ofqual.

In addition, you will receive the fully accredited CMP diploma in webwriting, which is recognised in the UK and beyond. It proves you are a qualified webwriter.

These awards will equip you to apply for webwriting and social media jobs, learn new skills to use at work or find freelance work.

Webwriting course tutor: Ian Campbell

Editor | subeditor | freelance journalist

As a webwriting course learner, you will work 1-2-1 with Ian Campbell, who is a professional editor and webwriter.

He has been involved in writing throughout his career.

As a journalist, he developed the ability to write clearly, concisely and with the reader in mind, and transferred those skills in to writing for the web.

He will mentor you, mark your assignments, and give you expert advice.

Webwriting course subjects

This vocational course covers every aspect of webwriting. Each lesson includes a practical assignment, based on real-world webwriting.

Every assignment is personally marked and graded by your tutor, so you’ll receive expert feedback on your progress.

Who is this course for?

Our webwriting course is suitable for over-16s of all abilities.

We regularly work with:

  • Beginners who want to become professional webwriters.
  • People who need to write effective web copy, as part of their job roles.
  • Website owners looking to sharpen their online writing skills.
  • Marketing teams who need additional training.
  • Small businesses and freelancers who want to get more clients.
  • Experienced writers looking to refresh or redefine their skills.

We have an excellent reputation working with disabled learners, and people who are housebound or terminally ill.

Access to our resources library

You will have free and unlimited access to our extensive resources library. It contains downloadable podcasts, videos, ebooks and tips files to help your career.

This is in addition to your comprehensive course materials and tutor support.

International students

You can study this online course wherever you live. We have students in more than 100 countries. And you can trust us, as we are accredited by two international accrediting bodies:

Both organisations promote excellence in worldwide online study, so international students can verify our quality before they enrol.


Accreditation and quality

We comply with the very highest external standards. We are:

Each organisation has its own standards, code of practice and complaints procedure, so you can enrol with complete confidence.

CMP Charter Mark

The Charter Mark is our benchmark of educational quality. We award it to graduates who have also demonstrated they can work professionally in the online environment.

The Charter Mark gives employers the confidence that candidates applying for jobs or freelance work have received accredited training and independent assessment. And it gives learners credibility in the competitive world of webwriting.

Course reviews


At a glance …

Learners in more than 100 countries

Full money back guarantee

Learner job successes

Recognised qualifications

Accredited by

NUS Extra student discount card

Study on the go

Organisations who use our courses


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Unlimited tutor support

Flexible study