Public relations level 4 diploma
A highly effective PR course for individuals and businesses
Organisations who use our courses:
Our online PR course is ideal for beginners and equips you with the skills you need to handle public relations and social media marketing for a range of organisations.
As well as helping many individuals become successful PRs, this course is also used to train staff from some of the UK’s leading organisations, including United Utilities, TNT magazine and South East Water.
It is now more important than ever for businesses and other professional organisations to get the right messages out to the media and public. They must also be able to effectively manage their online reputations and handle any PR crises that arise.
Through our comprehensive PR course, you will gain the confidence and training you need to work in a variety of communications-based roles, using traditional marketing channels and multimedia platforms.
You will also develop additional skills, such as newswriting, conducting interviews, and organising press conferences.
The course also allows you to gather points for the Chartered Institute of Public Relations continuing professional development scheme
Click the button below to see exactly what else you’ll get on this course.
What will I learn?
Our comprehensive online public relations course will teach you how to:
- Write effective press releases and distribute them to the right outlets.
- Develop lasting and productive working relationships with journalists and editors.
- Get the most out of social media.
- Plan and implement targeted PR strategies that get results.
You will benefit from unlimited tutor support from Andy Carter, who is a professional communications consultant. He will help you every step of the way.
He will also give you personal feedback on every assignment, answer your questions and provide expert careers guidance, so you get the very best out of the course.
When you graduate, you will receive the ABC Awards level 4 diploma in public relations. It proves you are a qualified PR professional. ABC Awards is regulated by Ofqual.
Our public relations course has been independently endorsed under the ABC Awards’ Quality Licence Scheme. So, when you finish, you will receive the ABC Awards level 4 diploma in public relations, and a learner unit summary. This lists the subjects you have studied.
The ABC diploma guarantees that you have been assessed at level 4 standards, and are competent to practise. ABC Awards is a leading national awarding body, and is regulated by Ofqual.
In addition, you will receive the fully accredited CMP diploma in public relations, which is recognised in the UK and beyond. It proves you are a qualified communications professional.
These awards will equip you to apply for PR and social media jobs, learn new skills to use at work or find freelance work.
PR course tutor: Andy Carter
Group head of news | comms director and consultant
As a public relations course learner, you will work 1-2-1 with Andy Carter, who is a professional communications consultant.
He has been in charge of PR and communications at Leeds city council, Northumbria university, the London Borough of Sutton and Peterborough city council.
He also runs his own PR consultancy.
He will mentor you, mark your assignments, and give you expert advice.
Find out more
PR course subjects
This vocational course covers every aspect of public relations. Each lesson includes a practical assignment, based on the real-world of public relations.
Every assignment is personally marked and graded by your tutor, so you’ll receive expert feedback on your progress.
Who is this course for?
Our public relations course is suitable for over-16s of all abilities.
We regularly work with:
- Organisations which want to create effective PR campaigns and social media presence.
- Beginners who want to learn all the basic PR skills including how to write quality press releases.
- Experienced PRs who need points for the Chartered Institute of Public Relations continuing professional development scheme
- SMEs and organisations who want to promote their brands, develop media relations, and manage their online reputations.
We have an excellent reputation working with disabled learners, and people who are housebound or terminally ill.
Access to our resources library
You will have free and unlimited access to our extensive resources library. It contains downloadable podcasts, videos, ebooks and tips files to help your career.
This is in addition to your comprehensive course materials and tutor support.
You can study this online course wherever you live. We have students in more than 100 countries. And you can trust us, as we are accredited by two international accrediting bodies:
Both organisations promote excellence in worldwide online study, so international students can verify our quality before they enrol.
Accreditation and quality
We comply with the very highest external standards. We are:
Each organisation has its own standards, code of practice and complaints procedure, so you can enrol with complete confidence.
CMP Charter Mark
The Charter Mark is our benchmark of educational quality. We award it to graduates who have also demonstrated they can work professionally in the online environment.
The Charter Mark gives employers the confidence that candidates applying for jobs or freelance work have received accredited training and independent assessment. And it gives learners credibility in the competitive world of public relations.