Description

Become a certified copywriter

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Save 46% on this course

Discount code: SPRING46
Offer ends: 25/03/24 – 11pm (Monday)

Trusted by businesses across the UK

Arsenal logoVodafone logo

A proven track record for success: See the evidence

  • Unlimited tutor support

  • Personal assignment feedback

  • Flexible study – no deadlines

  • Staff training options

  • Help finding work

  • Help starting as a freelancer

  • Delivering proven results since 2003

Copywriting course reviews

Become a certified copywriter

🌼 Spring Sale 🌼
Save 46% on this course

Discount code: SPRING46
Offer ends: 25/03/24 – 11pm (Monday)

Used and trusted by:

Arsenal logo

  • Unlimited tutor support

  • Personal assignment feedback

  • Flexible study – no deadlines

  • Staff training options

  • Help finding work

  • Help starting as a freelancer

  • Delivering proven results since 2003

A proven track record for success: See the evidence

Copywriting course reviews

Send me more info about this course
By clicking 'Send info' you consent to us emailing you with offers. You can withdraw consent by emailing us

Online copywriting course (QLS level 4)

An accredited copywriting course for individuals and businesses

Buy this course
Take our copywriting challenge
Helping people become copywriters since 2003!

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Course subjects

This copywriting course is used and trusted by:

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  • Fiona Sinclair - Fiona Sinclair copywriter
  • Randa Safieh-Angele - Randa Safieh editorial
  • Shirley Treanor - Shirley Treanor copywriter
  • Neil Hay - Neil Hay copywriting
  • Claudia Kozeny-Pelling - Translate Digital
  • Oliver Petts - Crown copywriting
  • Steven Brownlee - Safron Scribe
  • Bekki Hall - CoCo Squared
  • Rachel Nottingham - Rachel Nott copy
  • Elana Vivaldo - Vivaldo copywriting
  • Peta Delahunty - Creative copywriting
  • Teresa Wigglesworth-Baker - TWB Copywriting
  • Ryan Houghton - Suffolk copywriting
  • Emmy Fyles - Emmy the writer
  • Luke Morris - LM copywriting
  • Nicole Tierney - Fireworks
  • Laura Veronica Granese - Fordit Creations
  • Bronagh McInerney - Copywriter Translator
  • Jen Peters - Jen Peters SEO copywriter
  • Alison Hughes - Copywriting services
  • Oana Petrache - Oana Petrache copywriting
  • Katie Scott - Katie Scott Copywriter
  • Mayur Mistry - Mayur D Mistry copywriting
  • Kurt Duvel - Kurt writes
  • Sarah Thomas - Sarah Thomas storyteller and copywriter
  • Tanya Bailey - Tanya Bailey copywriter
  • David Perez Hidalgo - Inbound copy
  • Louise Souter - Louise Souter copywriting and translation
  • Isabelle Sudron - Isabelle Sudron copywriting
  • Matthew Layton - Rewind creative
  • Caroline McCormack - One woman's view
  • Andrew McIntosh - Freelance copywriter
  • Christina Clover - Freelance content producer
  • Anne Morgan - Anne Morgan Freelance copywriter
  • Caroline Cowdery - Copywriter and marketing specialist
  • Dan Sherrington - Words to the wise
  • Katie Courtney - Copywriter and journalist
  • Esther Higgs - Cheshire copywriter
  • Amber Smith - Freelance copywriter
  • Amy Griffin - Griffin copy
  • Amy Griffin - Griffin copy
  • Dominic Rust - Dominic Rust copywriting
  • Wendy Woodhead - Wendy Woodhead copywriter
  • Tiffany Shand - Copywriter and copy editor
  • Lynne Thomas - Smash digital
  • David Kalcher - Vetinary copywriter
  • Chris Carra - Freelance writer
  • Julian Price - Freelance content writer
  • Kevin Gill - Freeance copywriter
  • Ciara O'Hara - Purple crayon copy
  • Copywriting course summary

    • Price: £549.50 or 4 monthly payments of £137.37. See payment options

    • Duration: Self-paced as long as you need

    • Requirements: Good written English. Take our copywriting challenge

    • Tutor marked assignments: 20 practical tutor marked assignments. See course subjects

    • Government registered?: Yes. UKRLP Number – 10008168. See our listing

    • Accreditation: CPD | EADL

    • Quality endorsed by: The Quality Licence Scheme

    • Awards: The Quality Licence Scheme certificate of Achievement & Accredited CMP Diploma. See samples

    Real success stories from real people

    Rachel’s copywriting business takes off

    Copywriting course learner, Rachel Nottingham got in touch with us recently to tell us her copywriting business is thriving! 

    She told CMP: “Things have been growing steadily and I am really pleased to say that I have now reached full capacity. I will be looking to take someone on to help me with the writing side of things.”

    Copywriting success stories
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    Staff training and group bookings

    Staff training
    Enquire about staff training

    What our learners say

    Read lots more copywriting course reviews

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    Read the copywriting course overview

    Copywriting course subjects | Copywriting course reviews | Copywriting course success stories

    Do you want to become an in-demand copywriter? Our copywriting course will give you the skills and certifications you need.

    You will learn how to write original, persuasive and engaging copy that gets results.

    Many leading corporations including Arsenal FC, The BBC, British Airways, BT, Disney, John Lewis, and Vodafone use our online copywriting course to train their writers. And numerous individuals testify that it is practical, effective and great value for money.

    Successful graduate, Jonathan Green, thought the course content was perfect.
    It related to his current job role, so he could immediately apply what he was learning to his everyday work.

    Read his review

    Another successful graduate, Elena Vivaldo, launched her own freelance copywriting business during the COVID-19 lockdown.
    She launched Vivaldo copywriting and has built up a regular client base.
    Elena has seen her business go from strenght to strenght, and got in touch with us recently to tell us
    she has landed a few big clients in the diving industry – the big one being PADI (the world’s largest scuba diving organisation).

    Elena is one of many copywriting students who have gone on to successful freelance copywriting careers.

    Read lots more copywriting success stories

    Who is this copywriting course for?

    The course is ideal for:

    • People who want to learn copywriting from scratch.
    • People who want to start a freelance business.
    • Copywriters who want to develop their skills.
    • People who work in marketing and sales.
    • Staff training and development.
    • Journalists and writers who need to retrain.
    • Freelancers and small business owners.
    • Interpreters, teachers translators and virtual assistants.

    Send me more info about this course
    By clicking 'Send info' you consent to us emailing you with offers. You can withdraw consent by emailing us

    Spring Sale – Save 46% on this course

    You can save £252.77 (46%) on this course until 25/03/24 – 11pm (Monday).

    This accredited copywriting course is completely flexible, which means you can take advantage of the sale price and begin learning when you choose – even if it’s not until later in 2024.

    Discount code: SPRING46 | Offer ends: 25/03/24 – 11pm (Monday).

    See what this copywriting course teaches

    Our hands-on copywriting course will teach you how to:

    • Craft copy that engages readers and persuades them to act.
    • Adapt your writing for different markets and formats.
    • Write effective copy for websites, blogs and social media.
    • Use artificial intelligence tools to boost your copywriting.
    • Develop brand names and write effective sales copy.
    • Integrate your copy with SEO.

    You will also learn how to present your copy professionally, carry out targeted research, and comply with the advertising codes of practice. See all 21 course subjects

    There is a strong demand for certified copywriters these days. Most organisations need people who can write effective copy for:

    • Webpages, blogs and social media.
    • Advertisements, brochures, leaflets and sales presentations.
    • Direct mail and emails.
    • SEO articles and pay per click ads.
    • Press releases and advertising features.

    Our online copywriting course teaches you to write for all these areas and others.
    And you can use the work you produce in the course assignments in your career portfolio.

    You will study in our Online Learning Area, which is accessible from a computer or any smart device.
    This means the course is flexible, and gives you the chance to tackle practical, real-world copywriting tasks at home, at work or on the go.

    You will also benefit from unlimited tutor support every step of the way, including personalised feedback on every assignment.

    Another learner, Matt McAdam, who took the course with us earlier this year, told us:
    “The tutor support went above and beyond.” Matt was also impressed at how “varied and in depth” the course content was.

    Read his review

    As a certified copywriter, you could be:

    • Delivering high-quality content for a business or an organisation.
    • Building your own copywriting agency, and choosing your own hours, clients and projects.
    • Earning up to £40,000 a year, or up to £60 an hour as a freelancer.

    If you enjoy writing, then becoming a copywriter is a great way to earn good money and express your creativity.

    We have an excellent track record in helping our copywriting learners find work, set up as successful freelancers and apply new skills to use in the workplace.

    See some examples below, and you can read lots more success stories on our copywriting success stories page

    Send me more info about this course
    By clicking 'Send info' you consent to us emailing you with offers. You can withdraw consent by emailing us

    How does this copywriting course work?

    Copywriting course tutor 1: Justine Holman

    Copywriter | copywriting consultant | editor

    As a copywriting course learner, you will work 1-2-1 with either Justine Holman, Lucy van Biljon or Julian Brouwer (below). They are all professional copywriters and copywriting consultants with many years’ experience.

    Justine has written copy for many large organisations, and has run campaigns that integrate copywriting, PR, and social media.

    She has also provided copywriting training for some well respected businesses, including Arsenal FC, Disney, ITN, Vodafone and Waitrose.

    Justine will mentor you, mark your assignments, and give you expert advice. Justine is often praised for her friendly, approachable and encouraging manner.

    Find out more about Justine

    Copywriting course tutor 2: Lucy van Biljon

    Copywriter | Proofreader | PR manager | Journalist

    Lucy has worked with both B2C and B2B clients ranging from Marks & Spencer to Lurpak.

    She has also provided copywriting training for some well respected businesses, including the BBC, BT, Domino’s Pizza, Royal Mail and The Times.

    She will mentor you, mark your assignments, and give you expert advice.

    Find out more about Lucy

    Copywriting course tutor 3: Julian Brouwer

    Copywriter | freelance journalist | Columnist | Creative writer

    Julian’s writing has taken him all around the world and to New York, where he worked for some of America’s top publications. He also found time to pen a daily column for the Daily Express.

    He has also written a string of short stories and is currently working on his first full-length book “Bi-polar Hack” which will be out next year.

    Julian has also provided writing training for some well respected businesses, including Cancer research UK, Santander, United Nations and Virgin Holidays.

    He is often praised by our copywriting course learners, for his good-humoured and encouraging manner.

    Find out more about Julian

    Copywriting course accreditation and quality

    We comply with the very highest external standards. We are:

    Each organisation has its own standards, code of practice and complaints procedure, so you can enrol with complete confidence.

    Copywriting course certifications

    Our copywriting course has been independently endorsed under The Quality Licence Scheme which is a product of the Skills and Education Group, who endorse high-quality, non-regulated courses and training programmes.

    So at the end of this course successful learners will receive a Certificate of Achievement endorsed under The Quality Licence Scheme and a Learner Unit Summary (which lists the Units the learner has completed as part of the course).

    In addition, you will receive the accredited CMP diploma in copywriting, which is recognised in the UK and beyond. It proves you are a certified copywriter.

    These certifications will enable you to apply for copywriting, content writing and social media jobs, demonstrate your credibility as a freelance, or use your new skills in the workplace.

    This practical course covers every aspect of copywriting. It is one of the most current, up to date and comprehensive copywriting courses on the market.

    Each lesson includes a practical assignment which is based on the real world of copywriting. This means you can use the assignments within a career portfolio to showcase your skills to potential employers and clients.

    All assignments are personally marked and graded by your tutor, so you’ll be receiving expert feedback at each stage of the course. Your tutor will also be on hand to answer any questions you may have throughout the course.

    We have recently added brand new topics to several of the lessons, which focus on Artificial Intelligence, and how you can integrate it into a copywriting role and use it to your advantage.

    Lesson 01: Copywriting basics

    • Define the qualities of a good copywriter.
    • Describe different types of copy.
    • Explore tone of voice.
    • Define the roles, advantages and disadvantages of Artificial Intelligence. New topic
    • Explain the difference between content and copy.
    • Define the importance of using a thorough brief.

    Lesson 02: Copywriting tools and apps

    • Explain how certain apps can help copywriters.
    • List apps to use when writing.
    • Explore which apps to use when conducting interviews.
    • List apps to use when liaising with clients.
    • Artificial Intelligence apps. New topic

    Lesson 03: Copy presentation

    • Explain why perfect copy presentation is essential.
    • Learn the essential points needed to present copy professionally.
    • Adopt an appropriate communication style for client emails.

    Lesson 04: Storytelling New lesson

    • Define storytelling
    • List the advantages of using storytelling as a copywriting tool.
    • Explain how to create content.
    • Define how to structure effective content.
    • Explain how to use stories on different platforms.

    Lesson 05: Researching your subject

    • Explain the importance of research when working as a copywriter.
    • Carry out fast, effective and targeted internet and social media research.
    • Reference research appropriately.
    • Apply internet and social media research skills to a practical scenario.

    Lesson 06: Terminology

    • Identify specialist copywriting terminology.
    • How to use online glossaries.
    • Translate common terms into simple English.

    Lesson 07: Industry codes of practice

    • Explain the need for codes of practice within the copywriting industry.
    • Learn where to find the relevant codes online.
    • Demonstrate a basic working knowledge of some relevant codes.

    Lesson 08: How to write great copy and content

    • Define the qualities needed to write attractive and effective copy.
    • Explain the need to write with your reader in mind.
    • Explain the importance of good spelling, grammar and punctuation.
    • Define the techniques that apply to most spheres of writing.
    • Apply these techniques to a range of exercises.
    • Learn how to use artificial intelligence to help you write effectively. New topic

    Lesson 09: Writing effective headings

    • Explain the qualities of an effective heading.
    • Describe the principles and techniques involved in writing headings.
    • Apply these techniques to a range of exercises.

    Lesson 10: Direct mail

    • Explain when direct mail can be used effectively.
    • Define the qualities of successful and effective direct mail copy.
    • Explain how headings can be used effectively.
    • Write direct mail copy for a targeted market.
    • Integrate direct mail with a digital marketing approach.

    Lesson 11: Email marketing

    • Explain what email marketing is and what it’s used for.
    • Describe the qualities of effective email marketing.
    • Write a compelling subject line.
    • Write compelling pre-heading text
    • Write email marketing copy for a selected market.
    • Know how to create automated emails.
    • Learn how to use ebooks, whitepapers and other marketing material as incentives.
    • Understand email marketing’s role in sharing long-form content.

    Lesson 12: Press releases

    • Define the qualities of effective and successful press releases.
    • List the occasions when it’s appropriate to use press releases.
    • Understand how to target and personalise your press releases.
    • Explain the importance of presenting, writing and sending press releases correctly.
    • Maximise the impact of SEO in your press releases.
    • Write press releases for a selected market and for social media.
    • Monitor and analyse your press release data.

    Lesson 13: Content for the press

    After studying this Lesson, you will be able to do the following for press adverts, advertorials and advertising features:

    • Understand what they are, the differences, and why they are used.
    • Explain why and when they are effective.
    • Recognise the key components.
    • Know how to research them and write them.
    • Explain the different types.
    • Show how to create original approaches and ideas.
    • Write for business to business (B2B) publications.

    Lesson 14: Brochures and Leaflets

    • Understand what brochures and leaflets are and how they compare.
    • See why a business would choose either a brochure or a leaflet.
    • Identify the key elements included in brochures and leaflets.
    • Write content for successful a leaflet.
    • Produce a brochure containing the main components.

    Lesson 15: SEO and web content

    • Explain what an SEO article is and what it is intended to achieve.
    • List the stages involved in writing an SEO article.
    • Demonstrate how to identify key search words.
    • Explain how to use keywords in your web content.
    • Apply these objectives to a range of practical exercises.

    Lesson 16: Writing copy for social media

    • Define the basics of what social media is and how it works.
    • Explain how social media is useful for businesses and organisations.
    • Discuss social media as a way of interacting and engaging.
    • Learn to write powerful and engaging posts for all of the main social media platforms.
    • Understand how to write scripts for TikTok. New topic

    Lesson 17: Writing blog content

    • Explain what a blog post is.
    • Define how a blog post can benefit your business or organisation.
    • List the preparations needed to write effective blog posts.
    • Define the priority writing requirements for blog posts.
    • Explain the additional features that can be included in a blog post.
    • Learn how to effectively maintain a blog.

    Lesson 18: Pay per click adverts

    • Understand what a pay-per-click (PPC) advert is.
    • Look at different PPC advertising across the web.
    • Write attention-grabbing PPC ad copy.

    Lesson 19: Newsletters

    • Explain why businesses and organisations use newsletters.
    • Understand what is included in a newsletter.
    • Write and compile newsletters for a specific audience.
    • Explain the relevance of newsletters to ecommerce.

    Lesson 20: Thought leadership content New lesson

    • Define thought leadership content and explain why it is used.
    • Explain how to generate original ideas.
    • Demonstrate a knowledge of where thought leadership content is published.
    • Define the main types of thought leadership content.
    • Learn how to create thought leadership content.

    Lesson 21: Finding work and developing your career

    • List strategies for promoting your web presence and building your personal brand.
    • Select appropriate ways to start finding copywriting work.
    • Explain how to negotiate fees and tie up details of copywriting jobs.
    • Learn about simple accounting and registering as a self-employed copywriter.

    Copywriting course reviews

    What will I need to study this copywriting course?

    We aim to keep our course delivery as simple as possible, so people of all ages, locations and abilities can take part.

    This is what you will need to study our copywriting course:

    • Access to a computer, tablet or similar device.
    • Internet access.
    • Microsoft Word or equivalent: OpenOffice, iWork pages.
    • An email account.

    How long will it take to complete this copywriting course?

    This copywriting course is designed to be as flexible as you need it to be. There are no deadlines, time limits or expiry dates. So, you can study at a pace that suits you, and fit the course around your lifestyle.

    On average, our learners who commit to 5 hours per week to their studies, will usually complete the course within 4 months.

    Money back guarantee

    If you are not 100% satisfied with your copywriting course you are entitled to a full refund within 14 days of your enrolment.

    There are no catches or exceptions. For more information, please see our money back guarantee page

    Staff training and group bookings

    Organisations including Arsenal Football Club, BT,  John Lewis and Vodafone have chosen this copywriting course to train individual staff members and whole teams.

    Interested in booking this course for a member of your team? Please call us on 01243 930353 or use the ‘enquire now’ button below to submit a written enquiry. We look forward to hearing from you!

    What happens when I enrol?

    There are no set enrolment dates which means you can book this course 24 hours a day – 365 days a year.

    Once you have completed your enrolment form and paid your fee, you will receive a login to our Online Learning Area and a document called ‘enrolment pack’, which explains how to get started, who your tutor is and other important information.

    You will get immediate access to your learning materials upon purchase, but you are under no obligation to begin studying until you are ready.

    Copywriting course payment options

    Payment option logos

    This copywriting course costs £549.50 including VAT. This is all you pay. There are no hidden charges, and we offer a wide range of secure payment methods, so you can purchase the course from wherever you live.

    You can either pay the fee in full, or with four monthly instalments of £137.37 including VAT.

    Read our latest copywriting blog and advice posts

    Our advice blog is packed with content to help you expand your copywriting knowledge.

    Copywriting course FAQ

    QuestionsAnswers
    Is this copywriting course accredited? Yes. The course is externally accredited by 2 recognised organisations. It is also quality endorsed under the The Quality Licence Scheme.
    How long will the course take? This copywriting course is flexible which means you can fit it around your lifestyle. On average, our learners who commit 4 hours per week to this copywriting course, will usually complete it within 4 months.
    Can I take time out? Yes, many of our copywriting course learners take breaks from their studies, and continue from where they left off.
    What certifications will I receive? You'll receive the Accredited CMP Diploma in Copywriting. You'll also receive a Certificate of Achievement endorsed under The Quality Licence Scheme and a Learner Unit Summary (which lists the Units the learner has completed as part of the course).
    Can I study this course if I don't live in the UK? Yes, this course isn't just restricted to people in the UK. We have learners from all over Europe, and in America, Australia, Canada, India, South Africa, New Zealand and many others. This course is internationally accredited, which means you can enrol with confidence no matter which country you live in.
    Do you send the certifications overseas? Yes. There are no additional charges for this.
    Can I apply for a job with the certifications? Yes, many of our copywriting course learners use the course and the certifications on their CV to apply for jobs.
    Will this course show me how to get started as a freelancer? Yes. We offer full support after the course, and give each learner expert advice on starting as a freelance copywriter. This includes advice on which rates to charge, which agencies to join and how to market yourself in the correct way in order to attract clients. We have lots of free resources in the Online Learning Area which are geared to helping you establish yourself as a freelance.
    Can this course be used for staff training? Yes. Many organisations, including Arsenal FC, BT, the BBC, Disney, Vodafone and Waitrose, use this copywriting course to train their staff.
    Because the course is flexible, you can fit it around your work commitments and apply new skills to your job as you learn them. You will also have lifetime access to the materials, so you can refer back to them later if you need to.
    How many tutor marked assignments are there? There are 21 lessons on this copywriting course, and 19 of them come with tutor marked assignments. Our tutors are often praised for the level of detail they go into when marking our learners assignments.
    Can I resubmit assignments if I fail? Yes. If you fail an assignment, your tutor will point out where you went wrong, and will give you constructive feedback which should help you achieve a pass grade when you resubmit.
    How much tutor time do I get? This is one of the only online copywriting courses that offers unlimited tutor support. This means you can contact your tutor with questions at any point during the course, and they will usually reply the same working day. This support also includes expert careers advice, help looking for work, help with CVs and covering letters, and much more!
    Can my employer pay for this course for me? Yes, on the second page of the copywriting course enrolment form, please select 'invoice to employer'. When your form reaches us, our finance team will send the invoice - usually the same working day.
    Will I have to start straight away? No. Because the course is flexible, you can purchase it and begin studying whenever you are ready. Lots of our learners take advantage of offers and discounts, but begin studying the course weeks or even months later.
    Can I pay for this course monthly? Yes. The payment plan for this copywriting course is 4 monthly instalments of £137.37 Unfortunately monthly instalments cannot be used with a discount or promotional offer.
    When can I enrol? You can enrol on our copywriting course 365 days a year. Upon enrolment, you'll receive your login details and enrolment pack, which means you can get started immediately... if you want to.
    Send me more info about this course
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    Why you’ll benefit from studying with us