Why do people blog?


We run a range of blogging courses, and several blogs. And enquirers sometimes ask: ‘Why bother?’

People blog for many reasons. Here are just some of them:

  • Communicating with other people
  • Exploring ideas
  • Promoting products or services
  • Expressing opinions
  • Helping others
  • Connecting with people and building a wider audience
  • Establishing yourself as an expert in a field
  • Sharing ideas and building knowledge
  • And of course…making money!

This article gives the basics in writing a successful blog:

Blogging is not complicated. You’ll need basic word processing skills, that’s all. The platform you choose to build your blog on will show you how to go about it. They’re very user friendly.

See our blogging courses